A big part of the success of this challenge is getting the right sponsors on board. It's not all about just getting funding. It's getting companies who have the same vision as you and want to achieve the same results. It's like finding a builder to build you a house. You wouldn't want any old guy. You want the right guy. So a proportion of my day is spent approaching people that I'd like to partner with. It's a long process of finding the right people to talk to and then convincing them why Swimming Britain is a good investment. I also get to wear a suit which I don't often get to do.
While looking for funding I am busy looking for all the equipment I need, both for myself and my support crew. This ranges from things as small as suncream to the big things like a support boat. (Does anyone have a yacht I can borrow by the way?) Again it's all about quality and not quantity. I don't just want free stuff. I am looking for the right stuff from the right companies. I really enjoy this side of things as I love researching equipment and finding out what I need.
Having a support crew not only adds a whole new level of cost, but logistics too. I need to feed the crew. I need to make sure they don't get bored. I need to keep them excited about the challenge. I need to make sure that they know the overall goals as much as I do. I am very lucky that my crew are absolute legends and I can't wait to share my adventure with them. Check them out. Watch this space for all the crew competition I have in stall for them while I am face down in the sea.
Where am I going to be at what times? How do I get a support boat to Lands End and back from John O'Groats? How are we going to arrange sleeping on the boat? We need a cleaning roster, a cooking roster etc. All these roles need to be allocated to the crew so that we all get along and the workload is shared.
Press and PR
This is the fun part. I love high impact imagery and cheesy press shots. General rule; If you can put lightning in, then do it. Haha. I obviously want as many people as possible to hear about my swim so that they can come and paddle with me, wave from the shore, tweet me and donate some money to a much needed cause. I try and get 3 interviews a week to spread the word.
I want to try and help as many people who are less fortunate then myself. It's something that keeps me going when times are tough and gives me a reason not to give up. It's time consuming but very worth it. I am raising money for WarChild.
Documenting the Adventure
I wrote a piece on Documenting your Adventure last month and the importance of it. I'm keeping a journal, blogging, using social media and also trying to film everything. With the filming I am also meeting production companies who might want to get it done professionally but equally excited to film it myself if that doesn't happen.
When all else is done then I still need to get the miles in. For my RTW cycle I was training nearly 40 hours per week (although 18 hours of that was done on Saturdays) Training is very important to avoid injury and become more efficient. I don't think I'll do much more than 20 hours a week at the most. I'll mix my training up between weights, swims and getting out on the bike.
So thats how my life is spread out at the moment. It's exciting and I cant wait for July to come round.